How to Change YourEtsy Profile Name
Your Etsy profile name is the personal name displayed on your account — separate from your shop name. Whether you're updating after a name change, fixing a typo, or improving your brand presence, here's exactly how to do it.
👤Quick Answer: How Do I Change My Etsy Profile Name?
- Click your account icon (top right on Etsy)
- Select Account settings
- Click the Profile tab (under Public profile)
- Edit your Name field
- Click Save changes
Key point: Your profile name appears on reviews you leave, messages you send, and your public profile page. It's different from your shop name — you can have "Jane Smith" as your profile name while your shop is called "SmithCreations."
Profile Name Quick Facts
Understanding Etsy's Different Names
Etsy has several name types — here's what each one does
| Name Type | Where It Appears | Who Can Change | How to Change |
|---|---|---|---|
| Profile Name | Reviews, messages, public profile | Anyone (buyer or seller) | Account settings → Profile |
| Shop Name | Shop page, listings, receipts | Sellers only (one free change) | Shop Manager → Settings |
| Username | Profile URL, login | Anyone | Account settings → Account |
| Legal Name | Tax documents, payments | Sellers only | Finances → Legal info |
When to Change Your Profile Name
- • You got married or legally changed your name
- • You want to use a business name instead of personal
- • You need to fix a typo
- • You prefer more privacy (use first name only)
How to Change Your Etsy Profile Name
Follow these steps on desktop or mobile
Sign In to Etsy
Access your Etsy account.
- • Go to Etsy.com and sign in
- • Click your account icon in the top right corner
- • Make sure you're logged into the correct account
Access Account Settings
Navigate to your account settings.
- • Click "Account settings" from the dropdown menu
- • You'll see several tabs: Account, Security, Emails, etc.
Navigate to Profile Section
Find the profile settings.
- • Click the "Profile" tab on the left sidebar
- • This is under "Public profile" section
- • You'll see your current name and profile photo
Edit Your Name
Update your profile name.
- • Find the "Name" field
- • Click to edit (pencil icon or directly in the field)
- • Enter your new name (up to 50 characters)
- • You can use your real name, nickname, or business name
Save Your Changes
Confirm your new profile name.
- • Click "Save changes" or "Save"
- • Your new name appears immediately
- • No approval or waiting period needed
What Changes When You Update Your Profile Name
Your profile name shows up in more places than you might think
Reviews You Write
When you leave a review as a buyer or respond to reviews as a seller, your profile name appears. Past reviews will update to show your new name.
Messages (Etsy Conversations)
Your profile name appears in all message threads — both existing and new. Sellers and buyers will see your updated name.
Public Profile Page
Your profile page (etsy.com/people/username) displays your profile name prominently. This is what people see when they click your name.
Favorites Lists
If you've created public favorites lists, your profile name appears as the curator. Great for building your brand presence.
Community Forums
If you participate in Etsy Teams or community discussions, your profile name identifies you in conversations.
How to Change Your Profile Name on the Etsy App
The mobile process is slightly different
Steps for Etsy App (iOS/Android)
- Open the Etsy app
- Tap You icon (bottom right)
- Tap the gear icon (Settings)
- Select Account settings
- Tap Profile
- Edit your name and tap Save
Note: Some advanced account settings are only available on the desktop website. If you can't find an option in the app, try Etsy.com in your mobile browser.
Choosing the Right Profile Name
Tips for sellers and buyers
For Sellers
- Use your real name when:
- • You sell handmade items and want a personal connection
- • You're a solopreneur and "you" are the brand
- • Customer relationships are important to your niche
- Use a business name when:
- • You have a team and want to appear larger
- • Your shop name is your brand identity
- • You plan to sell the business someday
- Privacy tip: You can use just your first name, or first name + last initial (e.g., "Sarah M.") to maintain some privacy while still being personable.
For Buyers
- Keep it simple:
- • Use a name sellers will recognize from orders
- • Match the name on your payment method to avoid confusion
- • A clear name helps if you need customer support
- Privacy considerations:
- • First name only is perfectly acceptable
- • Avoid using nicknames that don't match your account
- • Remember: sellers can see your name on orders anyway
Profile Name Best Practices
Common Mistakes to Avoid
❌Don't Do This
- •Don't use all caps — "SARAH JONES" looks like you're shouting
- •Don't add emojis — They may not display correctly everywhere
- •Don't use fake celebrity names — Can confuse buyers and violate policies
- •Don't include contact info — No phone numbers or emails in your name
- •Don't use trademarked brands — Avoid business names you don't own
- •Don't change it constantly — Frequent changes can confuse repeat customers
✅Do This Instead
- •Keep it recognizable — Use a name that matches your other business branding
- •Be consistent — If you sell on multiple platforms, use the same name everywhere
- •Consider professionalism — A clear name builds trust with buyers
- •Update when needed — Changed your name? Update it promptly to avoid confusion
- •Check how it displays — Preview your profile after changing to make sure it looks right
- •Keep it appropriate — Avoid offensive terms or anything that violates Etsy's policies
Common Issues When Changing Profile Name
Quick fixes for problems you might encounter
"Save" button not working
- • Make sure your name meets the character limit (50 max)
- • Check for special characters that might not be allowed
- • Try clearing your browser cache and refreshing
- • Use a different browser if the issue persists
Name not updating everywhere
- • Profile name changes are instant, but cached pages may show the old name briefly
- • Check back in a few hours — all pages will update
- • Log out and log back in to see the change across the site
Can't find Profile settings
- • On desktop: Account icon → Account settings → Profile
- • On mobile: You tab → Settings gear → Account settings → Profile
- • If you only see "Shop" settings, make sure you're in Account settings, not Shop Manager
Name reverted back
- • Changes don't save if you navigate away before clicking "Save"
- • If your session timed out, you'll need to sign in again and redo the change
- • Check that you don't have multiple tabs open with conflicting changes
Frequently Asked Questions
Everything you need to know about changing your Etsy profile name.
Etsy's interface and settings may change over time. Always refer to Etsy's official Help Center for the most current instructions. This guide is for informational purposes only.
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